Alla Bruletova, born on September 15, 1999, is a Russian model, blogger, and social media creator from Ivanovo, Russia. She built her following through Instagram and TikTok before going globally viral in July 2023 with an ASMR-style Bentley promotional video.
That moment earned her the widely used nickname “Bentley Girl.”
Who is Alla Bruletova?
Alla Bruletova is a Russian model, blogger, and TikTok creator who gained international recognition through her fashion and lifestyle content.
Her work spans runway modeling, editorial photography, brand partnerships, and television appearances.
She signed with Avant Models, a Moscow-based modeling agency, which helped her secure campaigns for major Russian brands. Later, her work expanded to international fashion shows and global editorial features.
Bruletova co-founded an online women’s clothing line called Look Forever alongside fellow model Sasha Elicheva. The clothing brand operated as an extension of her fashion presence on social media.
Her Instagram handle is @bruletova_, where she has built a following of over 2.6 million people. She shares fashion looks, swimwear content, lifestyle photos, and brand collaborations across the platform.
She also has a presence on TikTok, where she posts lip-sync and dance videos, along with car-related content. Her YouTube channel adds vlogs and lifestyle footage to round out her digital presence.
Early Life of Alla Bruletova
Alla Bruletova grew up in Ivanovo, Russia, a city known primarily for its textile manufacturing rather than its fashion industry.
From a young age, she pursued gymnastics and cheerleading, reaching the level of Candidate for Master of Sports in cheerleading. That athletic discipline formed the physical foundation of her later modeling career.
At the age of 13, Bruletova began working as a model. By 17, she made the move to Moscow, putting herself closer to the center of Russia’s media and fashion industries.
She enrolled at the Russian Presidential Academy of National Economy and Public Administration, known as RANEPA, where she studied in the Department of Journalism.
After leaving RANEPA, she trained at the Herman Sidakov Acting School and completed courses at Amedia, a Norwegian film company with operations in Russia.
Alla Bruletova Age
Alla Bruletova is 26 years old as of 2026, born on September 15, 1999. Her zodiac sign is Virgo.
By age 23, she had already gone internationally viral with her Bentley video and secured runway appearances in Tokyo, Paris, Dubai, and Milan.
Alla Bruletova Ethnicity and Nationality
Alla Bruletova is Russian by nationality, born and raised in Ivanovo, Russia. She is of Russian ethnicity and practices the Christian faith.
Her background in a non-glamorous industrial city makes her rise internationally all the more unexpected.
Alla Bruletova Height and Weight
Alla Bruletova stands 5 feet 2 inches tall, which equals 1.58 meters. She weighs approximately 50 kg, or 110 lbs.
Her petite frame is distinctive in the modeling world, particularly because she has walked runways for large international brands at a height below the traditional modeling standard.
She has spoken about hoping more women her height will gain access to high-fashion runway work.
Alla Bruletova Education
Bruletova studied journalism at RANEPA, the Russian Presidential Academy of National Economy and Public Administration, after moving to Moscow at age 17. She did not complete the degree there.
After leaving the academy, she studied acting at the Herman Sidakov Acting School. She also took courses at Amedia, a Norwegian-Russian film company, building practical skills for on-screen work.
Alla Bruletova Career
Alla Bruletova began building her career in her teens, both as a model and as an online content creator. Her modeling career started at age 13 in Ivanovo, and her social media presence launched formally in July 2015 when she made her first Instagram post.
She started with fashion and lifestyle content, slowly growing her following through consistent posting. After signing with Avant Models in Moscow, her portfolio expanded to include major Russian brands including Lamoda, Gloria Jeans, and TVOE.
Career Start and Instagram Growth
Bruletova’s early Instagram content focused on fashion looks, including bodysuits and swimwear shots that quickly attracted an engaged audience.
In the early years, building a following on Instagram required patience, and she spent several years steadily growing her platform before landing significant brand deals.
At age 19, she connected with blogger Huseyn Gasanov, who helped her build a content creation team and develop her online presence more strategically. In 2018, she began posting videos covering makeup, food, and everyday life.
In June 2020, she launched her TikTok account under the handle @abruletova, where she shared lip-sync and dance videos. That same year, she joined a Russian TikTok collaboration house, spending time there to develop her content format.
She later shifted toward car reviews and lifestyle videos, which set the stage for what came next.
The Bentley Viral Moment
In July 2023, Bruletova produced a promotional video for Jet Car, a Bentley dealership. The clip featured her gently tapping different parts of a Bentley Mulsanne while whispering the word “Bentley” in a minimalist, ASMR-style format.
The video accumulated over 5 million views within a single week. It became a widely shared meme and earned her the nickname “Bentley Girl” across international social media.
The clip inspired parodies involving Mercedes and Tata vehicles, spreading the format well beyond its original automotive context.
The viral moment placed her in front of an entirely new global audience. Modeling offers followed, and her runway and editorial career moved to a much larger scale.
Runway, Editorial, and Television Work
Following the Bentley video, Bruletova walked major fashion shows for brands including Diesel in Tokyo, Casablanca in Paris, and Roberto Cavalli in Dubai.
Her editorial work has appeared in international editions of Elle, Harper’s Bazaar, Vogue Portugal, Vogue Poland, Bazaar Greece, Harper’s Bazaar Serbia, GQ South Africa, and Numéro Netherlands.
She also pursued television acting, appearing in Russian series including Unprincipled and Ivanko, and made an appearance on the game show Fear Factor. Her acting training at Herman Sidakov’s school and Amedia prepared her for these on-screen roles.
Bruletova splits her time between Moscow, Dubai, and London, reflecting the international scope her career has taken since 2023.
Alla Bruletova Boyfriend
Alla Bruletova has reportedly been in a relationship with Russian entrepreneur Yuri Pashchenko, who is also known online as urapa12345.
The two have shared photos together on social media, including a February 2021 Instagram post. Neither Bruletova nor Pashchenko has publicly confirmed the details of their relationship.
She keeps her personal life largely private. Most of what appears publicly about this connection comes through shared social media posts rather than direct statements from either party.
Alla Bruletova Net Worth
Alla Bruletova’s estimated net worth is $800,000 as of 2026. Her income comes primarily from Instagram brand partnerships, modeling fees, and content creation across her platforms.
Her Instagram audience of over 2.6 million followers generates an estimated annual income of $84,000 to $116,000 from the platform alone.
Modeling fees from runway shows and editorial shoots with brands like Diesel, Roberto Cavalli, and Guess add to that income.
Her co-founded clothing line, Look Forever, also contributed to her earnings during its operation. As her international profile grows following the Bentley viral moment, her income from brand partnerships is on an upward trajectory.
Alla Bruletova Social Media
Alla Bruletova maintains an active presence across Instagram, TikTok, and YouTube. Her primary Instagram account is @bruletova_, where she posts fashion, lifestyle, and brand content for an audience of over 2.6 million.
On TikTok, she posts under @abruletova, where she shares dance videos, lip-sync content, and car-related lifestyle material. Her YouTube channel features vlogs and behind-the-scenes lifestyle content.
Business inquiries reach her through the contact listed in her Instagram bio.
The Bottom Line
Alla Bruletova went globally viral in July 2023 when her ASMR-style Bentley promotional video reached over 5 million views in one week, earning her the nickname “Bentley Girl.” That moment directly led to runway opportunities with Diesel in Tokyo, Casablanca in Paris, and Roberto Cavalli in Dubai.
She started modeling at age 13 in Ivanovo, Russia, studied journalism at RANEPA, and trained at an acting school before building her platform on Instagram from 2015 onward. Her petite height of 5 feet 2 inches has not stopped her from working with some of the world’s top fashion names.
As of 2026, Bruletova continues modeling internationally, creating content across Instagram and TikTok, and expanding her editorial footprint in global publications.
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