Ida Platano is an Italian television personality and entrepreneur who first came to public attention as a participant in the over-50 segment of Maria De Filippi’s Uomini e Donne in 2017.
Her genuine manner and candid sharing of her journey resonated with viewers, leading to further appearances on Temptation Island and, most recently, a stint as a tronista in Uomini e Donne’s 2023 season.
Quick Facts
- Full name: Ida Platano
- Date of birth: March 30, 1982
- Age: 44 years old
- Gender: Female
- Place of birth: Sicily, Italy
- Nationality: Italian
- Profession: Television personality; hair stylist; influencer
- Height: 169 cm
- Weight: 50 kg
- Eye color: N/A
- Hair color: N/A
- Parents: N/A
- Siblings: Six
- Spouse: Married to Francesco (2000–2010)
- Children: Samuele
- Relationship status: Single
- Religion: N/A
- Ethnicity: Caucasian Italian
- Net worth: $1.5 million
Early Life and Education
Ida Platano is now 44. She was born on March 30, 1982, in Sicily, into a large family of six siblings. At 13, she began training as an apprentice hairstylist in her home region.
At 17, she moved to Brescia to pursue her first relationship and opened her salon, Maison Glamour, where she still practices as a professional hair stylist.
Personal Life
At 18, Ida married her teenage love, Francesco; their marriage lasted ten years before ending in divorce in 2010. At age 30, she became a single mother to her son Samuele and chose to raise him independently. In 2017, she met Riccardo Guarnieri on Uomini e Donne, and their on-off relationship lasted until 2020.
She later dated Alessandro Vicinanza for approximately 11 months in 2022–2023, and most recently was linked to Mario Cusitore during her time as a tronista in 2023. As of May 2025, she has confirmed she is single.
Career
Ida began her career as an apprentice hairstylist in Sicily before founding Maison Glamour in Brescia. In 2017, she joined Uomini e Donne’s over-50 segment, quickly becoming one of its most discussed participants. In 2018, she and Riccardo Guarnieri appeared on Temptation Island to test their relationship.
She returned to Uomini e Donne in 2022 and was announced as a tronista in 2023. Parallel to her television work, she has built an influencer career on Instagram, amassing over 680,000 followers by sharing fashion, beauty, and motherhood content.
Net worth
Ida Platano has an estimated net worth of approximately $1.5 million, garnered from hair styling, influencing, and presenting.
Social Media
- Instagram: @idaplatano
- TikTok: @idaplatano
Filmography
- Uomini e Donne
- Temptation Island